The Situation
Located in Las Vegas, NV, this land investment company was looking for a way to gain more clients interested in selling their land. After hearing about how successful direct mail is, they came to Rocket Print & Mail for marketing help!
The Solution
This land investor’s letter included a cash offer, information about the property and all the benefits of choosing them as a buyer — such as zero fees and a zero hassle transaction.
The letter also had a photo of the owners and a special message from them in a handwritten font to personalize the document. If the prospects were interested, they could follow the list of instructions included in the letter.
This investor mailed out a total of 62,471 letters in batches of 500-5,500 pieces on a weekly mailing schedule.
The Results
They generated $1,240,000 in revenue with letters!
As a result, they made $1,240,000 in revenue from this direct mail campaign! Since they invested $28,751 on the letters, their return on investment amounts to 4,213%!