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The Situation

SDF Capital is a property investor located in Mamaroneck, NY. They were looking for a creative way to let homeowners know about their services so they contacted PostcardMania for ideas.

The Solution

They decided on a letter mail piece campaign. Their letter is short and sweet, quickly getting the point across to the recipient. It also features their logo, a common feature among many property investor letter campaigns.

SDF Capital’s letter design included:

  • Opening sentence that immediately communicates the card’s purpose
  • Following paragraph explaining who SDF capital is and why selling to them benefits the recipient=

Because SDF Capital invests in properties to resell, they needed to target homeowners instead of renters. So, they used a mailing list of homeowners across the Northeast to laser target only the most qualified prospects for their service.

The Results

So far, they have made roughly $403,000!

Since January this year they have generated 944 leads, and has had 366 appointments from them, resulting in $403,000 in revenue! This is an ROI of 279%!!

Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for other real estate investors!

Call or Text a Marketing Consultant 1-800-442-0112
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